Beginners Guide to using Hashtags on Instagram

Do you not know where to start when it comes to hashtags?

You might have heard that using thirty hashtags in your insta posts are essential. The truth is that is isn't necessary, as long as you know the right ones to be using. When choosing which hashtags to use, you should be aware of the different hashtags' ranges. Some higher counting hashtags would be more useful for promoting posts, whereas smaller counting ones help with your niche.

A few different types of hashtag categories include: niche hashtags, location hashtags, daily hashtags and content specific hashtags.

By using these various routes for hashtags you are getting not one, not two but plenty of different areas for reach. But don't forget to change up these hashtags for each post and monitor them regularly. Sometimes, by using the same hashtags over and over again can get you shadow banned.

How many of each hashtags should I use and when?

Within these different types of hashtags, you should be mindful of how many you are using. For example, using more niche hashtags over generalised ones. This helps you gain a specific target audience over a much weaker generalise one. Therefore, be particular about the hashtags you use. Don't worry though, using more general hashtags are still needed at the start so you can find your own unique path.

By starting off testing and using these different hashtags, you will begin to find which ones suit you. This then helps you engage in optimal growth and the more you post and find different methods to suit you, the better.

How do I know which ranges to use?

Earlier up I briefly mentioned about different ranges with hashtags. When searching different hashtags, the popularity of the tag will come up with a number. The higher to popularity, the higher the post count. When finding your niche hashtags, you may notice that there is a smaller reach count. This is nothing to worry because it means that you are targeting a specific audience and can achieve better interaction. Imagine only ever using massive hashtags, you will have a more difficult chance or having intentful engagement. Therefore, by having these dynamics in range, you can still show larger audiences your posts, but you can also get those 'true fans'.

Where should you place your hashtags?

In all honesty, this is dependable from person to person. You could put them in your caption, split up in you comments, or even embedded in a single comment. Don't forget that by including hashtags, you are increasing your engagement and reach to potential clients.